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Existing Patients: (413) 586-0320
New Patients: (413) 274-4378
41 Main Street, Florence, MA 01062
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Privacy Policy

Last Updated: 3/10/25

Introduction

Welcome to Florence Dental Care. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, and1 disclose information when you visit our website (https://florencedental.com/) or use our services.

Information We Collect

We collect information from you in the following ways:

  • Information You Provide Directly:
    • When you fill out contact forms, appointment requests, or other forms on our website, we collect information such as your name, email address, phone number, and any other information you provide.
    • If you contact us via email or phone, we may retain records of those communications.
  • Information Collected Automatically:
    • We may collect certain information automatically when you visit our website, including your IP address, browser type, operating system, and browsing behavior.
    • We may use cookies and similar technologies to collect this information.
    • Analytics Data: We use analytics tools to gather non-personally identifiable data about website usage.

How We Use Your Information

We use your information for the following purposes:

  • To schedule and manage appointments.
  • To respond to your inquiries and provide customer support.
  • To send you appointment reminders and other relevant communications.
  • To improve our website and services.
  • To comply with legal obligations.
  • To send you newsletters or promotional materials, if you have opted in to receive them.

Disclosure of Your Information

We may disclose your information to:

  • Our staff and authorized personnel to provide dental services.
  • Third-party service providers who assist us with website hosting, data analysis, and other services.
  • As required by law, such as to comply with a subpoena or court order.
  • In the event of a business transfer, like a merger or acquisition.

Cookies and Tracking Technologies

  • We use cookies and similar technologies to enhance your browsing experience and collect information about your usage of our website.
  • You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our website.
  • We may use third party analytics tools, such as Google Analytics, that also utilize cookies.

Data Security

  • We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure.
  • However, no method of transmission over the internet or electronic storage is completely secure.

Your Rights

  • You have the right to access, correct, or delete your personal information.
  • You may opt out of receiving promotional communications from us at any time.
  • If you have any questions or concerns about your privacy, please contact us.

Children's Privacy

  • Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13.
  • If you are a parent or guardian and believe that your child has provided us with personal information, please contact us.

Changes to This Privacy Policy

  • We may update this Privacy Policy from time to time. We will post any changes on this page.
  • Your continued use of our website after any changes indicates your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions or concerns about14 this Privacy Policy, please contact us at:

Florence Dental Care

41 Main Street, Florence, MA 01062

(413) 586-0320

FrontDesk@florencedental.com

Key Considerations for Your Legal Counsel:

  • HIPAA Compliance: As a dental practice, you must ensure your privacy policy complies with the Health Insurance Portability and Accountability Act (HIPAA). Consult with a legal professional to ensure you are meeting all HIPAA requirements.
  • State-Specific Laws: Depending on your location, there may be state-specific privacy laws that apply to your practice.
  • CCPA/GDPR: If you have patients or website visitors from California or the European Union, you may need to comply with the California Consumer Privacy Act (CCPA) or the General Data Protection Regulation (GDPR).
  • Third-Party Tools: If you use third-party tools like Google Analytics or marketing platforms, ensure your privacy policy accurately reflects how these tools collect and use data.

Regular Updates: Review and update your privacy policy regularly to reflect any changes in your practices or legal requirements.

41 Main Street,
Florence, MA 01062

Existing Patients: (413) 586-0320

New Patients: (413) 274-4378